Hiring activity
Roles opening in teams that buy what you sell, linked to the account.
Intent Signals & TriggersKnow who is ready to buy before they raise a hand.
Codexa watches for buying signals across your market and turns them into triggers. Your agents and your team act on the accounts that are moving, while the rest of the list waits.
The problem
A list tells you who exists. Signals tell you who is moving.
Most prospect lists treat every account the same, so reps work them in the order they were exported. The timing that decides a deal is somewhere else, scattered across hiring pages, tools and websites.
Target accountsSorted by latest signal
- 1BrightwaveFintech · 120 staff235 min ago
- 2NorthwindB2B SaaS · 340 staff52h ago
- 3Kestrel DataData platform · 85 staff15h ago
- 4Veritas SaaSSales software · 210 staff3Yesterday
- 5Halden LabsHealthtech · 460 staff43 days ago
Illustrative accounts and sample data.
How it works
From raw signal to the next action.
Codexa monitors the signals you care about across your target market and records each one against the right account.
Every signal is checked against your ICP, so activity from accounts that do not fit never reaches your team.
Matched accounts are completed with the context agents and reps need, without anyone building a list by hand.
When signals add up to intent, a trigger starts the next step. It can launch outreach, alert an owner or update a score.
Signal engineDetectingMatchingEnrichingActingSignal feed5 new
Hiring activityNorthwind · 3 SDR roles
2hMatched
Pricing page visitsNorthwind · 3 visits
1dMatched
Funding announcedOrbis Retail · Series A
1dOutside ICP
Tech stack changeNorthwind · Added HubSpot
3dMatched
Buying committeeNorthwind · New CRO
5dMatched
Waiting for a match
Northwindnorthwind.io
ICP match
IndustryB2B SaaS
Employees50 to 500
RegionNorth America
Contacts found3 verified
Priya ShahVP SalesVerified
Tom LaurentChief Revenue OfficerVerified
Alex KimHead of SDRVerified
Stack
Waiting for enough intent to fire a trigger
Trigger fired: outreach running on its ownEmail 1 sent to Priya Shah · Owner alerted: Sara Reeves
EmailLinkedInVoice
Inside a signal
Every signal arrives with context.
Select a point on the profile to see what each part tells your team.
Account profileSample dataNorthwindB2B SaaS · 50 to 500 employees
High intentUp 12 this week
What happened
Hiring activity3 SDR roles · LinkedIn2h ago
Pricing page visits3 visits this week · WebsiteYesterday
Tech stack changeAdded HubSpot · Tech data3 days ago
Why it matters
Matches your ICP: B2B SaaS, mid-market, growing sales team.
B2B SaaSMid-marketGrowing sales team
What happens next
Outreach started automaticallyEmail 1 sent to Priya Shah · 9:42 AMAutonomousOwner alerted: Sara ReevesAccount executiveNotifiedSignal types
The signals that matter, in one place.
Codexa tracks the buying signals that matter and ties each one back to the right account, so your team sees intent the moment it shows up.
Tech stack change
Changes to the tools an account runs, matched against your ICP.
Buying committee movement
People joining, moving or engaging inside an account.
Pricing page visits
Repeat visits to high intent pages, tied back to the account.
Funding and growth events
Events that often change buying priorities.
Content engagement
Meaningful engagement with your content and campaigns.
Why it matters
Spend effort where timing is real.
01
Focus on accounts that are moving
Reps and agents start with the accounts showing live signal, instead of working a static export top to bottom.
02
Warm context, not cold lists
Every outreach starts with the reason behind it, which makes the first message relevant.
03
One shared view of intent
Agents, reps and managers read the same signals, so priorities stay aligned across the team.
FAQ
Intent signal questions, answered.
Codexa tracks signals such as hiring activity, tech stack changes, buying committee movement and repeat visits to high intent pages, and checks each one against your ICP.
- Hiring and tech stack changes
- Buying committee movement
- High-intent page visits
A trigger is the action Codexa takes when signals add up to real intent, such as starting an outreach sequence or alerting the account owner.
- Action on real intent
- Starts a sequence
- Alerts the owner
Signals feed the intent side of every account score, so active accounts rise to the top of the queue while quiet ones wait.
- Feeds the intent score
- Active accounts rise
- Quiet accounts wait
Where it fits
Signals are where the Codexa pipeline begins.
Intent Signals & Triggers feeds the rest of the platform, from enrichment and scoring to engagement and reporting.
1You are here
Discover & Prioritize
Agents find and rank the accounts worth your time.
2Pillar
Engage & Qualify
Agents start conversations and qualify interest.
3Pillar
Report & Secure
Managers see performance, data stays in your systems.
A lead's path:SignalsEnrichmentScoringOutreach
